Time: March 12, 2016 to March 12, 2017
Location: The Moller Centre
Street: Storey's Way
Website or Map: http://www.marketingcollege.c…
Phone: 01954 234940
Event Type: weekend, classes, training, marketing, course
Organized By: Lauren Pettitt
Latest Activity: Feb 25, 2016
The Diploma in Digital Marketing provides delegates with both the knowledge underpinning the principles of digital marketing and the skills to undertake digital marketing planning. It includes the two core modules of the 4 Digital Diplomas and one specialist module:
The MCB module provides a strong foundation in marketing and consumer behaviour looking at the marketing mix and how consumers make purchase decisions in a wide range of different market environments.
The Digital Marketing Essentials module looks at digital tools, planning, implementation and monitoring including Email marketing, viral marketing, social media, online PR and regulations and codes of practice. Completing the module alone gives delegates the CAM Award for Digital Marketing Essentials.
The Digital Marketing Planning module provides the skills and knowledge for planning, implementing, measuring and evaluating successful online campaigns. Completing this module alone gives delegates the CAM Award for Digital Marketing Planning. Completing all 3 modules gives you the CIM CAM Diploma in Digital Marketing.
Assessment: assignment for all 3 modules.
Start date: 12th March, Saturday
Course length: 9-12 months
Course type: part-time, weekend and self-study
For more information, please contact Cambridge Marketing College on the number above or contact firstname.lastname@example.org.
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