Posted on June 13, 2011 at 10:30
Facebook credits are starting to gather pace, with the deadline set for July 1st for Facebook games to use them exclusively. To support these a number of features have been created to allow developers to integrate this new currency into their games.
What's interesting is how Facebook and the gaming community are designing and using these features and what lessons real-world retailers (and payment providers) can…Continue
Posted on March 7, 2011 at 13:42 — 1 Comment
With the recent BP Gulf of Mexico oil leak there has been a lot of focus on the interests of shareholders over other stakeholders - with the US successfully putting pressure on the company to forgo paying dividends to shareholders until the current situation is resolved.
Whilst this was probably a wise decision, it does demonstrate how removed shareholders can be from…Continue
Posted on June 21, 2010 at 19:20
Do we purchase from a brand because they have the products we want or do we buy the products because we frequent the brand?
When surveyed, the number one reason for using many brands centres around rational reasons such as convenience - typically location in the case of a retailer and price. However, if all brands are in the same location and stock the same kinds of product at the same prices, then what drives loyalty between one brand or…Continue
Posted on June 6, 2010 at 17:39