Rachel Betteridge
  • Female
  • United Kingdom
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Profile Information

Agency-side or Client-side
B2B, Telecoms
Marketing Disciplines:
Creative & Design, CRM, Marketing (mixed), PR & Communications, Strategy & Planning
Career Level
Current or Most Recent Job Title
Marketing Manager
Work Status:
Current or Last Company:
Premier Business Audio Ltd
Town, City or County within the UK

Our Services

Premier, the Point of Contact Specialist, is the UK's leading sensory marketing agency.  Supplying sensory marketing solutions to over 3,500 customers in the UK since 1996.


We exploit the powerful senses of hearing and smell to help our customers engage their customers right from the first precious contact, we then help them to develop that relationship at each Point of Contact whether over the phone, on their website, or as  hey walk through their door.

We’re different to other marketing agencies: We don’t produce glossy brochures that don't get read and we don’t create expensive advertising campaigns that don’t pay back.


Our services range from:


Audio Marketing

Audio Marketing gives your business a professional image and creates brand awareness as well as telling your customers what you do and how good you are. Audio Marketing also suits any type of business - large or small and can make your business sound larger than you are. Have you checked whether your competitors have an audio marketing solution?  Use it to stand out from your competition.


On-Hold Messaging

On Hold messages give your business an opportunity to thank your inbound callers for their business, whilst cross selling and upselling other products and services or announcing recent news.


Call Centre Audio

If you want to deliver a caller experience to be proud of - that matches your brand values, talk to our contact centre specialists today to find out why many of the world's largest brands have been choosing us for over 15 years.


In-Queue Marketing

If you can engage with callers or entertain them whilst they are waiting in-queue with an audio marketing message that is relevant to your organisation, then they are less likely to abandon their call.


Overhead Marketing

How do you sound?   You probably have a public address system for fire, evacuation and to make ad-hoc announcements?  If you also use it to play background music you are getting some value from it, but would you like to communicate your in-store footfall and get the investment you made in your PA System to really work for you?


Business Fragrancing

Premier Fragrancing gives you the power to set your brand apart with sensory stimulation. We offer quality products through first-class service. Furthermore, we pride ourselves on our ability to respond to current market demands and anticipate trends on the horizon to help our customers maintain the edge on their competitors.


Web Video Presenters

Premier Web video presenters help to create a bond between you and your prospective customers as the video presenter will help to retain your online visitors by ensuring they are well informed and clearly guided throughout your website.   As a result, research shows that through using a walk on web video presenter you will get increased sales enquiries by as much as 50%.


Contact Us to see how we can help you...


Because first impressions count

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Rachel Betteridge's Blog

Be creative with your marketing

When planning your marketing strategy for the upcoming year, why not factor in on-hold marketing?  After all 94% of marketing budgets are spent generating calls, with only 6% allocated to call management.


Are you missing a great opportunity?…


Posted on February 21, 2012 at 11:49


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