Stephanie Yates's Discussions

Do you use social media management software?
3 Replies

Hello,I'm currently researching different social media management platforms and so far have come across the likes of Sendible, Wildfire, Media Funnel and Sprout Social.I have been using Hootsuite…Continue

Tags: marketing, b2b, email, software, media

Started this discussion. Last reply by Mark lennox Mar 28, 2012.

 

Stephanie Yates's Page

Latest Activity

Stephanie Yates posted a blog post

Prevent making any potential Olympic marketing mistakes

If you are tempted to use the London Olympic Games as a hook for upcoming email marketing campaigns then I recommend treading very carefully.For the lucky sponsors it will bring great kudos, a revenue stream, maximum exposure and unlimited opportunities.But a small number of others will wish to seize this opportunity to maximize the benefit for their own business. These people should be very cautious and tread carefully, as the rules and guidelines around any Olympic associated marketing are…See More
Apr 17, 2012
Stephanie Yates replied to Natasha Preocanin's discussion Short & snappy vs long & exotic. Does it help to have a short, daresay, common name or is something a little more exotic going to keep you in their mind?
"I don't really know anything about the number of syllables, but I've just said Stephanie Yates out loud and realised that I do have the optimum 4! Whether that's made my name memorable or not, I very much doubt it. I saw the title of…"
Apr 11, 2012
Mark lennox replied to Stephanie Yates's discussion Do you use social media management software?
"Anytime Steph,  Let me know how you get on as we could do with a look at some of these tools. Cheers  Mark"
Mar 28, 2012
Stephanie Yates replied to Stephanie Yates's discussion Do you use social media management software?
"Hi Mark,  This is brilliant, thank you. I will have a good read of these 2 blogs and see if I can pick anything up from there, before I sign up to any free trials or demos. Cheers, Steph"
Mar 28, 2012
Mark lennox replied to Stephanie Yates's discussion Do you use social media management software?
"Hi Steph We too use hootsuite (premium) which is great for multiple social accounts, has stats etc. One thing to be aware of though, their software seems to miss any mentions that have a : or ; after the user account name. For…"
Mar 28, 2012
Stephanie Yates posted a discussion

Do you use social media management software?

Hello,I'm currently researching different social media management platforms and so far have come across the likes of Sendible, Wildfire, Media Funnel and Sprout Social.I have been using Hootsuite effectively for Extravisions own social media accounts, but we are looking to expand out current email marketing offering to include social media management too.Has anybody any experience of using any of these platforms, (or any similar) for your own business or for clients?What is the benefit of using…See More
Mar 27, 2012
Stephanie Yates replied to Hamish Charles Newhouse's discussion What makes an Exhibition Stand great?
"I completely agree with Steve here, this was the exact same point I was going to make. Invest in the right people first, then concentrate on the 'fun' part of the stand afterwards.  "
Mar 26, 2012
Stephanie Yates commented on Mark Saxby's blog post When its right to say no to social media management (or, "Why wives always know best")
"Hi Mark - I think this is a great blog. As we are looking to start a social media service, I'm caught between the rights and wrongs of doing so. Thanks for the advice!"
Mar 13, 2012
Stephanie Yates replied to Victoria Kelly's discussion Has anyone started using pinterest?
"I've just started using it in my personal life, to get used to the functionality and see what all the fuss is about. It's actually quite addictive - especially if you're anything like me, and browse a lot of products/pages, but want…"
Mar 7, 2012
Stephanie Yates replied to Jane Sherwood's discussion Do you know any great speakers?
"Hi Jane, I can't recommend Eddie Obeng highly enough. In particular for Leadership. http://en.wikipedia.org/wiki/Eddie_Obeng http://www.speakers.co.uk/our-speakers/profile/Eddie_Obeng I hired him for a leadership event, about 'New…"
Feb 27, 2012
Stephanie Yates replied to Jane Sherwood's discussion Rebranding your UK Marketing Network: what do you think?
"Hi Jane,  I love the importance of logos and branding - thanks for asking us to comment! I really like the second down on the left, the pink and grey one. The way the letters blend into each other, its quite eye catching. I also like the…"
Feb 14, 2012
Stephanie Yates replied to Mark Bryan's discussion Conference Calls
"No matter what meeting face to face is invaluable.We always say 'you can't email a handshake!' My colleague had a nightmare journey from Manchester to Cornwall to meet a client, who is now fantastic loyal client bringing us constant…"
Feb 14, 2012
Stephanie Yates posted a blog post

What is the EU Data Protection Regulation?

In late January 2012, a draft text of the European Union’s new Data Protection Regulation (a wider overhaul of the 1995 Data Protection Directive) was published. The draft is going to be debated and discussed by the European Parliament and by the Council on Ministers, and any changes to the draft regulation could take up to 4 years to come into play. …See More
Feb 13, 2012
Stephanie Yates replied to Jane Sherwood's discussion Do you have any recommendations on the best event website platforms?
"I'm not sure why you would use another website to create a page for your event? Surely the Eventbrite page would act as host  for all the relevant information you need to support your event? In my experience, I would create the page on…"
Feb 7, 2012
Stephanie Yates posted a blog post

The death of internal email?

Imagine someone said there are to be no more internal emails sent. Ever.Fortunately this only applies to one company, Atos. This technology giant is one of the first to impose a ban on internal emails to be brought in by 2014.  It seems radical and unimaginable at first. But take a minute to think about all the…See More
Feb 7, 2012
Stephanie Yates replied to Jane Sherwood's discussion Do you have any recommendations on the best event website platforms?
"No worries. As far from what I can see it works well if you wish to sell tickets or its free attendance - so good luck with using it. I'm not sure what you mean when you mention event specific website hosts? Do y"
Feb 7, 2012

Profile Information

Agency-side or Client-side
Client-side
Industry:
B2B, DM/Market Research, Events/Conferences, IT, Media/Publishing, Professional Services, Technology/Consumer Electronics
Marketing Disciplines:
Brand, Creative & Design, Digital/Online Marketing, Events & Conferences
Career Level
Manager
Current or Most Recent Job Title
Marketing & PR Manager
Work Status:
Employed
Current or Last Company:
Extravision
Town, City or County within the UK
Manchester

Stephanie Yates's Blog

Prevent making any potential Olympic marketing mistakes

If you are tempted to use the London Olympic Games as a hook for upcoming email marketing campaigns then I recommend treading very carefully.

For the lucky sponsors it will bring great kudos, a revenue stream, maximum exposure and unlimited opportunities.

But a small number of others will wish to seize this opportunity to maximize the benefit for their own business. These people should be very cautious and tread carefully, as the rules and guidelines around any Olympic…

Continue

Posted on April 13, 2012 at 16:07

What is the EU Data Protection Regulation?

In late January 2012, a draft text of the European Union’s new Data Protection Regulation (a wider overhaul of the 1995 Data Protection Directive) was published. The draft is going to be debated and discussed by the European Parliament and by the Council on Ministers, and any changes to the draft regulation could take up to 4 years to come into play.

 …

Continue

Posted on February 10, 2012 at 12:36

The death of internal email?

Imagine someone said there are to be no more internal emails sent. Ever.

Fortunately this only applies to one company, Atos. This technology giant is one of the first to impose a ban on internal emails to be brought in by 2014.  It seems radical and unimaginable at first. But take a minute to think…

Continue

Posted on February 7, 2012 at 13:30

How to celebrate with an email

Recently I celebrated my birthday and I received a flurry of texts, tweets and Facebook posts wishing me well, as well as a few real cards through the letterbox! I also got some emails from brands and businesses I’d subscribed to, who had cleverly used the data they hold about me to get in on the birthday fun.

I was offered free wine and discounts at …

Continue

Posted on January 25, 2012 at 15:00

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