All Blog Posts (2,270)

The one about sales, philistines and Instagram

Hi everyone,

Hope you have had a good week so far. We would like to wish you a very good Easter weekend.

We have our usual top reads and jobs.

Want to make your product/service irresistible? If you work for a technology company, please join us in Cambridge on the 23rd April. It is a free session but places are limited so registration is permitted:…

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Added by Charlotte Lestienne on March 28, 2018 at 11:26 — No Comments

The one about Facebook, Amazon and why marketers leave their jobs

Hi everyone.

Hope you have had a good week so far. We have our usual top reads, including one on Facebook’s news feed change and the consequences for your brand which is well worth reading. We also have 2 articles on retail innovation with Lush and Amazon and one on why marketers want to leave their jobs.

We also have our top jobs and a new event we want to introduce you to.

 Enjoy!

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WEEKLY ROUND UP

  • Facebook’s…
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Added by Charlotte Lestienne on January 24, 2018 at 11:40 — No Comments

The one about strategic thinking and long term plan

Hi everyone.

I would like to wish you again a very good 2018. To have a good start, last week, we had a lot of articles around resolutions, this week they are around strategy. “We marketers are a frenetic bunch. We confuse business with success, and hours worked with impact. Ignore all the waffle and set time aside for strategic thinking” Have a good read and…

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Added by Charlotte Lestienne on January 10, 2018 at 15:16 — 1 Comment

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Hi everyone.

I would like to wish you again a very good 2018. To have a good start, last week, we had a lot of articles around resolutions, this week they are around strategy. “We marketers are a frenetic bunch. We confuse business with success, and hours worked with impact. Ignore all the waffle and set time aside for strategic thinking” Have a good read and…

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Added by Charlotte Lestienne on January 10, 2018 at 15:14 — No Comments

The one about GDPR, marketing budget and customer journey mapping

Hi everyone.

Hope you have had a good week so far. Following our focus on GDPR last week, we are pleased to offer you a 12 step action plan to download. With less than 150 working days to go before the new GDPR regulations come into place, it is essential your team takes action now. If your organisation isn’t sure where to start, use the action plan, it will take you from awareness, to implementation and gaining consent …

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Added by Charlotte Lestienne on November 22, 2017 at 11:17 — No Comments

Download your GDPR step by step action plan

With less than 150 working days to go before the new GDPR regulations come into place, it is essential your team takes action now. If your organisation isn’t sure where to start, download the step-by-step action plan. The 12 steps will take you from awareness, to implementation…

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Added by Charlotte Lestienne on November 21, 2017 at 11:26 — No Comments

The one about GDPR

The one about GDPR

Hi everyone.

Hope you have had a good week so far. This week we have decided to focus on GDPR. Time is running out and we all need to ensure that our business is spared of the impact these changes will undoubtedly have. Good luck with your GDPR action plan.

Apart from that, we have our usual top jobs and we are pleased to offer you a discount on the Professional Services Leadership Handbook.

Enjoy…

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Added by Charlotte Lestienne on November 15, 2017 at 11:13 — No Comments

6 Ways of Marketing Your Food Business

A business faces a lot of challenges and it can only succeed if it manages to overcome them. Attracting the clients is one of the biggest challenges a business has to face. It is not possible to run a successful business without making sales and to sell products you need…

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Added by Emma Miah on November 9, 2017 at 10:27 — 1 Comment

The one about customer journey, customer experience and marketing tips

Hi everyone, 



Hope you have had a good week so far. We have a great article this week on essential influencer marketing tips from the experts, which includes the value of authenticity and how to use influencer marketing to increase the CTR on B2B content.



We also have our top jobs and a focus on the NEW Chartered Institute of Marketing’s level 7 qualification, the Marketing Leadership…

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Added by Charlotte Lestienne on November 8, 2017 at 12:56 — No Comments

The one about infographics, coolest marketing campaigns and market research

Hi everyone. 

Hope you had a nice Halloween and we wish you a great November ahead. 



This week, we have our usual reads with two interesting infographics on World economy and the most valuable brand, and one interesting article, which looks at the coolest marketing campaigns in October.



We have our usual top jobs and a special 50% discount for today only on the WAVE 2017 event, happening on 14th…

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Added by Charlotte Lestienne on November 2, 2017 at 11:26 — No Comments

The one about tips when you plan your communication, GDPR and online customer experience

Hi everyone. Hope you have had a good week so far.

This week, we have our usual reads with one particular article on the 5 tips to bear in mind when planning your communication. Creating powerful, relevant and timely marketing communications can be a daunting process with no guarantee of success. In this article you are given five good tips  when planning your next campaign in order to help stack the odds in your favour.

Apart from that, we have our usual top jobs and a special…

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Added by Charlotte Lestienne on October 18, 2017 at 9:37 — No Comments

The one about wants and needs, accidents and failure

Hi everyone. Hope you have had a good week so far.

This week, we have our usual reads with one particular article on wants and needs. It is critical to understand the difference between what your customers NEED and what they WANT. Consistently giving them what they NEED is essential for the sustainability of your business. Giving them what they WANT is essential to differentiate yourself in to the future.

Apart from that, we have our usual top jobs. Enjoy and thanks in advance…

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Added by Charlotte Lestienne on October 11, 2017 at 9:29 — No Comments

The one about Video

This week, we are focusing on video: They can increase landing page conversion rates by 80%. Adding one into an email results in a 200%- 300% rise in click-through. And by 2020, they will account for 75% of global mobile data traffic. We have to embrace them! Let’s share some practical tips and solutions on this.

Apart from that, we have our usual top jobs. Enjoy and thanks in advance for…

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Added by Charlotte Lestienne on October 4, 2017 at 11:46 — No Comments

The one about GDPR

Thanks to everyone who commented on the last announcement. With your participation, we will manage to make this group more useful and insightful for all of us, and in this fast moving world, it is what we need!

This week we will focus on GDPR. The changes are coming soon, and we can’t put our heads in the sand anymore. So, Marketers, are you prepared for GDPR? What are you doing to ensure you're compliant? How are you going to put into practice the right to be…

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Added by Charlotte Lestienne on September 27, 2017 at 11:33 — No Comments

One Day Course: Be ready for May – understand how GDPR and PECR will impact on your organisation and create an action plan

Change is coming. Significant fines are possible. What actions must you take to ensure that your organisation is complying with the changes due to take place next May? Learn about best practice, identify the issues that are critical for your organisation and ensure that you are able to continue to attract and retain customers in the future.

To register: http://ow.ly/KOIv30eWPSg

Added by Charlotte Lestienne on September 6, 2017 at 11:12 — No Comments

The one about cartoons and quotes

Good morning everyone. It is already September and coming with it, are new business and action plans to incorporate.

So, in order to be lighter, our usual top reads are a mix of cartoons and quotes. Take a few minutes to look at them, they are very funny. We have our jobs selection and also some information about an upcoming one day course, which will ensure your organisation is ready for the changes GDPR will bring.

Enjoy and thanks!

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Added by Charlotte Lestienne on September 6, 2017 at 11:07 — No Comments

Buy YouTube Views & Raise Your Website Traffic

Why to choose YouTube:

Being online is more method that is excellent invest time and money for advertising reasons. YouTube is recognized as one of the numerous forms of internet marketing resources which may have remarkable success. Blog publishing is yet another initiative this is certainly great internet marketing and it will get better still once the blogs tend to be coupled with video clips. Users will usually upload videos on YouTube and be wishing…

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Added by Zohaib Abbas on August 21, 2017 at 13:17 — 1 Comment

Choosing The Right Marketing Platform For A Small Business

If you want to bring up customers on one platform, you need to choose the right marketing platform for your business. For this, you need to have an understanding of what your customer needs and how can you help them.

There is a saying that, "if you're talking to everyone, you're talking to no one," meaning If you're using broad or generic marketing strategy for your product or service, it never works out! You need to have in-depth knowledge of your…

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Added by Emma Miah on August 10, 2017 at 7:10 — No Comments

The One About audience, emerging markets and phone experience

Good morning everyone. Hope you are enjoying the summer even if the weather is miserable.

We have our usual top reads. Pay attention to the first top read article, which gives great advice on how to attract your audience at each point of awareness: 'There’s no point talking about what you offer and how you solve problems for your audience. Unless your audience is aware that they have a problem, and that what you offer…

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Added by Charlotte Lestienne on August 9, 2017 at 11:34 — No Comments

The one about creativity, Instagram and success

Good morning everyone. I can’t believe we are already in August. I hope you are enjoying the summer.



We have our usual top reads. Pay close attention to the first article, a break up letter written by Nadya Powell, who is on a mission to deliver business change by harnessing the power of creative thinking.



We also have our jobs selection and some information about the brand new CIM Digital Diploma in Professional…

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Added by Charlotte Lestienne on August 7, 2017 at 9:39 — No Comments

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Download your GDPR step-by-step action plan.

With less than 150 working days to go before the new GDPR regulations come into place, it is essential your team takes action now. If your organisation isn’t sure where to start, download the step-by-step action plan. The 12 steps will take you from awareness, to implementation and gaining consent http://ow.ly/CsbO30gK3Xp


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