What we tested

We tested removing ‘basket’ step in the checkout and instead we created one page checkout. This one page checkout acted as a basket and the checkout at the same time. Visitors were able to remove items, or edit quantity and add promo code.

The checkout part stayed the same, as the point of assurance part in the right hand navigation.

Test background

The client sells downloadable exam software for the IT industry. There…

ORIGINALLY POSTED ON 15/02/2012 - http://www.fusingcreativity.com/2012/02/guest-blog-post-from-mpm-legal-social-media-in-the-workplace/

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For those who didn’t see any papers, blogs, websites, news channels or social media this weekend, Pinterest is the latest social media phenomenon captivating the UK. Most of the news has…

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While it is possible to travel and transact business in many countries through English or one of the other world languages, adding a small vocabulary of the local language is always very worthwhile.  Use of even a small ‘Meet and Greet’ vocabulary helps to break down barriers and establish good relationships. It shows that we respect the people of the country we are in and that we are serious about building international…

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In late January 2012, a draft text of the European Union’s new Data Protection Regulation (a wider overhaul of the 1995 Data Protection Directive) was published. The draft is going to be debated and discussed by the European Parliament and by the Council on Ministers, and any changes to the draft regulation could take up to 4 years to come into play.

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Follow these 10 easy wins for an instant marketing boost...

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By Roger Trapp 

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If you're looking to build a new website, or refresh an old one, these design tips will come in handy and will help to boost the success of your business.

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