All Blog Posts Tagged 'marketing' (362)

The Winning Sales Pitch: 5 Pillars of Telemarketing Calls

The Winning Sales Pitch: 5 Pillars of Telemarketing Calls

They say that the best sales people are born, not made. That may be true, but that doesn’t mean telemarketers cannot go from regular conversationalists to expert merchants. With the right knowledge and tools, there’s always room for skill improvement and…

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Added by Belinda Summers on August 21, 2014 at 19:01 — No Comments

Timing is everything - does the early bird FORGET about the worm?

Content is obviously key. However one of the main factors that is always overlooked is timing particularly when it comes to mobile marketing.

Unlike emails which can sit in inbox folders for hours even days before being opened, text messages are usually opened instantly - in…

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Added by Jake Jeffries on August 18, 2014 at 13:30 — No Comments

Online Marketing Tools That Help to Grow Your Business

You’ve spent plenty of time working on your marketing channels, tweaking your website, and creating a killer content marketing strategy. The puzzle pieces are all in place, but you need tools that help you take your business to the next level. Online marketing tools help you keep your campaigns going strong, track the effectiveness of your marketing channels, and help you work smarter, not harder, as you grow your business.…

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Added by Kinga Hulewicz on August 16, 2014 at 14:16 — No Comments

ROI of Social Media Marketing: Knowing What to Measure

ROI of Social Media Marketing - Knowing What to Measure

We see a lot of businesses that spend a considerable amount of time and resources on social media despite being unable to create a rule of ROI measurement. Are they taking a leap of faith?

Being on Facebook, Twitter, LinkedIn and other social networks…

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Added by Belinda Summers on August 6, 2014 at 19:00 — No Comments

Three brands using Instagram brilliantly

In a visual age where an image speaks a thousand words, Instagram is an important, credible and downright cool way to connect with a socially engaged audience.

The site has grown fast, from hipster iOS-exclusive app to major social network with Android and web presences. And with…

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Added by Ross Furlong on August 6, 2014 at 10:06 — No Comments

5 Things Batman can teach us about Effective Online Marketing

5 Things Batman can teach us about Effective Online Marketing

In 1939, Bob Kane and Bill Finger created one of the most enduring fictional superhero characters in pop culture. He is…

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Added by Belinda Summers on August 5, 2014 at 22:23 — No Comments

Is the way businesses talk to customers changing?

http://www.textmarketer.co.uk/txtushttp://www.textmarketer.co.uk/txtusSocial media has changed the way we communicate forever but it is not just the way we communicate with each other that has changed, it's also the way we communicate with brands and businesses. 

Social media has connected and given the world a voice. Anything can go viral and spread…

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Added by Jake Jeffries on July 30, 2014 at 10:30 — No Comments

Generating Leads by Using Visuals

Beginning an online marketing campaign for your company is an excellent business decision to help your business grow and thrive. While there is still a place for traditional types of marketing efforts like TV spots and print ads, the majority of advertising should…

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Added by Cassie Lamm on July 29, 2014 at 16:30 — No Comments

How Did You Fare in the First Trimester of 2014? A B2B Marketing Evaluation

How Did You Fare in the First Trimester of 2014 - A B2B Marketing Evaluation

The first 4 months of the year are over, and it’s now time to assess how your marketing efforts are doing so far. The first trimester is oftentimes very crucial in laying out the groundwork for the rest of the year, as well as…

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Added by Belinda Summers on July 16, 2014 at 21:25 — No Comments

7 Reasons why you need to go mobile

There are still some very stubborn minds out there that are not willing to except the power of mobile and that it is not just a fad - the year of the mobile seems to be stretching out into the decade of the mobile.

There are so many reasons why mobile is taking the world of business and marketing by storm but I thought I would just name 7 that should hopefully convince you.

1. We don't leave home without it

The mobile has almost become a body…

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Added by Jake Jeffries on July 15, 2014 at 9:19 — 2 Comments

10 Reasons Why Your Business Needs A Blog

Last year content really came into sharp focus, forming the foundation for all successful social media marketing and SEO. In 2014 the focus on content has remained at the top of the digital marketing agenda, making it more critical than ever that your business is producing high quality content, and the easiest way to do this, is via a business blog.

Why You Need A Blog

A recent survey by Maxus For Business, found that 70% of business people thought that B2B brands did not know how to…

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Added by Shell Robshaw-Bryan on July 10, 2014 at 10:23 — 2 Comments

Lackluster Email Marketing Campaign? Get a boost now!

Lackluster Email Marketing Campaign Get a boost now!

Email marketing can be a pain in the butt when not enough planning and execution go into it. Considering it’s still the …

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Added by Belinda Summers on July 7, 2014 at 11:38 — No Comments

The 4 questions to ask before you start content marketing

Embarking on a content marketing strategy from scratch can be a daunting prospect. The encyclopaedic amount of information at one’s fingertips, while seemingly helpful, is overwhelming – a swift Google search on the topic…

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Added by Ross Furlong on July 3, 2014 at 11:00 — No Comments

Why your content should offer potential customers a choice

How exactly would you define customer engagement? Is it measured by those pinpoint moments when a user chooses to interact with your brand by, say, commenting on a blog post or Liking your Facebook page? Or is true engagement only delivered when a user takes the next critical step along the…

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Added by Ross Furlong on June 30, 2014 at 11:00 — No Comments

Corporate Video Production - Getting Started

When it comes to corporate videos, you'll need to plan well and have a clear set of objectives to help you achieve your goals.

Understanding why you want a video for your business is a crucial first step. Without firm objectives, you’ll find decision making difficult as the direction of the shoot will be based on what you want to achieve, so this is always a great starting point and will help to ensure that the finished product is exactly what you want.…

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Added by Shell Robshaw-Bryan on June 30, 2014 at 8:24 — No Comments

The Modern Sales and Marketing Professional: 4 Must-Dos

The Modern Sales and Marketing Professional- 4 Must-Dos

Are you still living in the 20th century when it comes to communicating to potential customers?

There has been a shift in the way sales and marketing professionals deal with their prospects, mainly in satisfying…

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Added by Belinda Summers on June 25, 2014 at 9:26 — No Comments

Consumers attitudes towards SMS marketing (Survey)

A comprehensive look into how consumers perceive and feel about receiving SMS marketing messages from companies and brands.

Source; Text Marketer

Added by Jake Jeffries on June 23, 2014 at 13:09 — No Comments

The SEO Battle: Don’t let your competitors kick your butt

The SEO Battle: Don’t let your competitors kick your butt

Tired of the fact that all your online competitors are getting all the sweets while you scratch your head in bewilderment? It’s time to improve your SEO efforts.



While search engine optimization certainly takes into account an immense “chance” factor,…
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Added by Belinda Summers on June 20, 2014 at 9:53 — No Comments

If you’re an SEO Marketer, Google+ should be your BFF

If you’re an SEO Marketer, Google+ should be your BFF

Google+ is a great platform for sharing content and making connections with relevant people in your industry. But this up and coming social media site is not only for content distribution and lead generation – it’s also one of the biggest…

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Added by Belinda Summers on June 13, 2014 at 8:00 — No Comments

The Rise of Marketing Automation: Love it or hate it

The Rise of Marketing Automation: Love it or hate it

It’s rather hard to believe that there are still marketers who perform their tasks conventionally without any aid from marketing automation tools.

Despite of its popularity, it seems that it hasn’t yet reached that point where…

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Added by Belinda Summers on June 12, 2014 at 3:30 — No Comments

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