Emerging trends in marketing

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Emerging trends in marketing

This group has been set up to provide an open space and an open source of data about the latest trends in marketing, namely emarketing, social marketing and mobile

Members: 235
Latest Activity: Jan 19

Bar code in marketing

 

 

 

 

 

 

 

 

 

 

 

 

 

 



 

Top 10 users of mobile barcodes during Q4/2010

1. (2) United States
2. (1) Italy
3. (3) Germany
4. (10) Hong Kong
5. (7) France
6. (15) Canada
7. (5) United Kingdom
8. (6) Netherlands
9. (4) Thailand
10. (11) South Korea
() – Position in Q3/2010

Top 5 growing countries for Q4/2010

1. Canada (442% Growth over Q3/2010)
2. Hong Kong (399%)
3. Germany (262%)
4. Norway (146%)
5. South Korea (142%) 

Worth noting:

•For the first time, the US has become the largest country in terms of absolute number of scans
•Stellar growth in Hong King and Canada. Germany’s strong growth will likely surpass Italy’s no. 2 position in coming months
•Signs of exponential growth when comparing growth of Q4/Q3 (83%) to that of Q3/Q2 (34%) and Q2/Q1 (13%)
•Although this report highlights the very best performers of Q4, please note that also the countries that are ranked in lower positions compared to Q3, still show significant growth!
Notes on reporting methodology:

•These reports are based on the total number of QRcode, Datamatrix and UPC/EAN scans recorded by the i-nigma system during the relevant periods. Because of i-nigma’s worldwide prominence, we believe that these numbers are likely to be indicative of global mobile barcode activity
•The reports do not include activity in Japan, which is known to be well ahead in popularity and usage of mobile barcodes
•For better representation of global open market trends, the reports specifically exclude activity from i-nigma-based solutions that are used by our vertical customers
•Top 5 growing countries are from the top 20 countries in mobile barcodes usage during Q4

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Comment Wall

Comment by Mark lennox on April 6, 2009 at 20:15
Looks like a great group Marco.
Comment by Manish Bhan on December 27, 2011 at 3:10

Sure it does :)

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