December 2015 Blog Posts (1)

Why brand equity’s at risk from advertising faux-pas

With an increase in the roll-out of international campaigns, the risk of causing unintended offense somewhere in the world has never been greater. A brand can still get things wrong in terms of product names, creative, copy and design, and with the rise of social platforms and content sharing, it now means material intended for one country or region has more chance of being seen elsewhere - and being…

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Added by Kate Robinson on December 8, 2015 at 11:47 — No Comments

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With less than 150 working days to go before the new GDPR regulations come into place, it is essential your team takes action now. If your organisation isn’t sure where to start, download the step-by-step action plan. The 12 steps will take you from awareness, to implementation and gaining consent http://ow.ly/CsbO30gK3Xp


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