Bodyform Makes A Witty Comeback At Facebook User!

In response to a users wall post on Bodyform’s Facebook fan page, the marketing team at Bodyform decided to create a video showing their comeback to the comment.

Who doesn’t love a brand with a good sense of humour? Well done Bodyform – absolute genius video marketing!

Views: 591

Comment by Jane Sherwood on October 17, 2012 at 13:06

I love this! It's these kinds of videos that make me like a brand, I think they need a sense of humour especially in that industry.

Comment by Andrea Domingo on October 18, 2012 at 10:15

This is brilliant! 

Comment by Ben on October 18, 2012 at 10:39

Am now officially humming wooooo bodyform for you.

Comment by Anneka roberts on October 23, 2012 at 11:46

I totally agree Jane. This has to be one of the funniest marketing ideas I've seen in a while! 

Comment by Jane Sherwood on October 23, 2012 at 12:45

I think what makes this even better is how simple it is! It's not a massive production with bells and whistles but someone speaking directly into the camera. Show's you don't need to spend a ridiculous amount to get a great video and with nearly 3 million views they've had a fantastic amount of interaction.

Comment by Elspeth Taylor on October 24, 2012 at 10:41

Is that actually the head of Bodyform?!

Love the little dig at the Always strapline, too! "There's no such thing as a happy period".

The Always strapline is "Have a happy period, always." I always (ha!) found that ridiculous. Happy?!!! Really??

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